The Innovation Company offers a complete Nordic Beauty product range. Its newest material is Nordic Beauty Peat (INCI: Peat (and) Phenoxyethanol). Peat is rich in minerals and antioxidants. The Innovation Company calls it a powerful anti-aging ingredient that can prevent and reserve signs of aging as it shields skin from free radicals and boost collagen production.

Peat helps improve cell turnover, increase elasticity and tighten pores. It also has anti-inflammatory properties and has proved beneficial for those with eczema, psoriasis, and dry and sensitive skin, according to The Innovation Company. Nordic Beauty Peat can be used as a face or body mask. In a 7-day skin elasticity study, Nordic Beauty Peat improved elasticity by 11%.

More info: The Innovation Company, Tel: +33 (0) 2 37 42 18 34; Email: [email protected]; Website: www.theinnovationcompany.fr